Dune

Dune is a fintech platform that enables friends or small groups to pool funds and take turns borrowing from the shared pot — offering a modern twist on the traditional savings circle (also known as "Ajo," "Susu," or "Tontine"). Users avoid high-interest loans by accessing funds at zero cost, while contributing toward mutual financial goals such as emergencies, birthdays, or big purchases. I was hired to redesign and rebuild the user interface and experience, with the goal of improving usability, increasing engagement, and expanding user growth — all while maintaining the core functionality of collective financial contributions and transparent turn-based lending. 🎯 Project Goals 🌀 Improve User Experience (UX): Simplify how users navigate and understand their savings circles 📱 Mobile Optimization: Ensure the platform works seamlessly on all screen sizes ⚙️ Modern Redesign: Give Dune a fresh, professional look without disrupting existing users 📈 Drive Growth: Use design and ad visuals to attract and retain more users 🚧 Key Challenges ❗ Outdated UI and confusing workflows that led to user drop-off 🔁 Redesigning without disrupting ongoing financial cycles 🧠 Explaining the rotating savings concept clearly to new users 📣 Building assets that support marketing and user onboarding simultaneously 🔍 Scope & Approach Audit & Research Conducted a full UX audit to identify problem areas in navigation, language, and mobile responsiveness Reviewed competitor platforms and real-world rotating savings models UI/UX Design (Figma) Created a sleek, minimalist interface with clear contribution cycles, wallet balances, and next turn indicators Simplified the signup, group creation, and contribution process Web App Development (Bubble.io) Rebuilt the frontend experience while preserving backend logic Integrated dynamic features like: 🔐 User login/signup 💳 Wallet system for deposits and withdrawals 🔁 Turn-based contribution tracker 🧮 Real-time pot calculator 🔔 In-app alerts and reminders 🧍 Group dashboard showing members and payout order Marketing Support Designed social media ads highlighting how Dune empowers users to avoid interest-heavy loans Created onboarding screens and microcopy that build trust and clarity ✨ Final Features 🧍‍♂️ Group Creation and Invites 💰 Equal Contribution and Payout Tracker 🔄 Turn-Based Lending Display 💼 User Wallet Management 📊 Savings Cycle Progress Indicators 📥 Transaction Notifications and Reminders 📱 Fully Mobile-Responsive UI 🎨 New Branding and Ad Creatives for Social Media 📈 Results & Success Metrics ✅ +70% Increase in User Interaction – Users stayed longer and used more features ✅ +50% Growth in User Base in 3 Months – More signups driven by easier onboarding and social media ads ✅ Positive User Feedback – Clearer cycles and real-time pot tracking made the app more trustworthy ✅ Visual Identity Upgrade – Ads and UI aligned with fintech design trends, increasing perceived credibility ✅ Project Cost: $700 – Completed within a lean budget without sacrificing quality 🧰 Tools Used 🧩 Bubble.io – Full no-code development for frontend and backend workflows 🎨 Figma – UI/UX design with prototypes and responsive layouts 📊 Google Console – For monitoring performance and indexing 📣 Behance – For feedback and public design showcasing 📱 Canva – For marketing creatives and ad templates 💼 Why Bubble.io Was the Ideal Choice ✔️ Flexible Workflow Engine – Easily handled complex contribution logic ✔️ Visual Speed – Fast turnaround on UI updates and iteration ✔️ Cost-Effective – Enabled full rebuild under budget without hiring multiple devs ✔️ Responsive Design – No-code tools allowed for smooth adaptation across devices ✔️ Scalable for Growth – Ready to support more users, cycles, and features (like automated payouts) Conclusion Dune proves that financial innovation doesn’t need to be complex. By leveraging Bubble.io, I was able to transform a socially driven idea into a user-centric, scalable savings app. The platform now combines financial empowerment with a beautiful interface and real-world value. Looking to bring a fintech concept to life? This project is a perfect example of how design thinking + no-code execution = fast, functional results.